Mexican Media Brands
Numbers Don't Lie
By: Mauricio Pineda, Associate Editor, Modern Machine Shop Mexico
In manufacturing, mathematics is a defining element. In fact, much of the innovation that manufacturing has introduced is the result of a solid foundation in mathematics. Mauricio Pineda, Associate Editor of Modern Machine Shop Mexico writes about how mathematics is fundamental to information analysis in manufacturing.
Teaching an Old(?) Dog New Tricks
By: Cara Decknadel, Digital Editor, MoldMaking Technology and CompositesWorld
You’re never too old to learn something new. Cara Decknadel, Digital Editor for MoldMaking Technology and CompositesWorld, writes about the importance of hobbies and challenging yourself.
Reasons to Add Podcasts to Your Marketing Mix
By: Elton Mayfield, President, ER Marketing
Elevate your brand’s credibility and influence through the human voice of podcasting.
Editorial Guidelines to Weave into Your Content Strategy
By: Chandler Hynek, Head of Customer Success, DIVVY HQ
Let’s clarify what is meant by editorial guidelines and go over five you should include in your content strategy.
Top-Tier B2B Product Videos and Lessons We Can Learn from Them
By: Victor Blasco, Founder and CEO, Yum Yum Videos, Audiovisual Designer and Video Marketing Expert
Here’s a list of seven high-quality product videos. Take a closer look at the lessons you can learn from each one.
#videomarketing
Experiencing the “Eras”
By: Jenn Cammel, Assistant Digital Editor, Modern Machine Shop and Production Machining, Gardner Business Media Inc.
Assistant Digital Editor, Jenn Cammel, recently attended the Cincinnati leg of Taylor Swift's Eras tour and reflects on her own eras throughout the years.
50 AI Prompt Examples for Marketers
By: Tristen Taylor, recent graduate and Marketing Associate Program new hire, HubSpot Blog
Marketers need to know how to communicate their goals effectively to AI systems. It's a skill that requires an understanding of how to write clear, concise, and effective instructions that a machine can understand.
Lead Generation Ideas for Your Marketing
By: Andrew Hutchinson, Content and Social Media Manager, Social Media Today
Looking for new ways to generate leads for your business? The Giraffe Social Media team compiled a listing of five top lead generation sources which could help you better target your outreach and promotional efforts.
#leadgeneration
Time to Rethink Print?
By: Joe Pulizzi, Content Marketing Speaker, Strategist, Author and Content Entrepreneur; Author, Content Inc.; and Founder, The Tilt
Here are a few reasons why there has never been a bigger opportunity for brands in the print channel than right now.
B2B Advertising Doesn’t Need to be Boring: Why Creativity is a Key Driver of Profitability
By: Ty Heath, Director of Marketing Engagement, LinkedIn’s B2B Institute
B2B advertising is facing a crisis of creativity, with research showing that 75% of B2B ads receive a low effectiveness rating. B2B brand building has a massive untapped opportunity, with significant growth potential in the marketing services industry.
#brandbuilding
Finding Career Continuity Retroactively in Business Media
By: Matthew Stonecash, Associate Editor, Plastics Technology, Gardner Business Media Inc.
Matthew Stonecash, Associate Editor for Plastics Technology, found that changing careers did not have to mean starting from scratch.
Artificial Intelligence: How It Can Help Your Next Trade Show
By: Madison Frye, Marketing Associate, MYS (Map Your Show)
What exactly is AI and how can you use it for your next trade show? There are plenty more options than just Chat-GPT.