MANUFACTURING
Insider's Blog
Promoting One’s Business and Capabilities is Integral to Growing and Sustaining One’s Business
Senior Editor, MoldMaking Technology Magazine, Cyndi Kustush, discusses the importance of being among the first to promote what a company excels at, and do it across mediums like social media, advertising, direct marketing, and by participating at trade events, and potential customers will think of that company first. As an editor, she sees it as her duty to help readers and advertisers understand the value of good public relations and marketing, and guides them along the path to success. Whether it is accomplished via a feature in the magazine, a press release, being an exhibitor and/or a speaker at a trade show or a combination of all of these, getting the story out there will help position a company and its team as experts in their respective fields.
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Promoting One’s Business and Capabilities is Integral to Growing and Sustaining One’s Business
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GARDNER INTELLIGENCE
Market Reports
Machine Tool Unit Orders Less Than 2,000 for Three out of Four Months
Machine tool unit orders were 1,875 in August, down 32% from one year ago.
Monetary Base Hits Lowest Point Since May 2013
A falling monetary base typically leads to lower capital equipment consumption.
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On an annual basis, the rate of change in durable goods new orders contracted for the first time since May 2017.