MANUFACTURING
Insider's Blog
Why Your Ad Campaigns Aren’t Working and How to Fix Them: Effective Ad Design
Advertisers and agencies often don’t actually know how to make good creative for branding and direct response campaigns. They can get caught up in the “pretty” of ad campaigns at the expense of ad effectiveness. Here are tips to help you create more effective ads.Recent Posts
Why Your Ad Campaigns Aren’t Working and How to Fix Them: Effective Ad Design
5 Tips for Making Print Advertising More Measurable
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GARDNER INTELLIGENCE
Market Reports
Monetary Base Continues Double-Digit Contraction
Six-straight months of double-digit contraction in the money supply are signaling slower growth and possible contraction in capital spending in 2019.
March Machine Tool Orders Back Above 2,000 Units
While unit orders moved back above the 2,000 units, a level consistent with a strong machine tool market, orders were down nearly 12% from last year.
Durable Goods Orders Contract for Second Month
Despite reaching their highest level since March 2018, real durable goods new orders contracted 2.2% for the second consecutive month, indicating lower investment in production machinery ahead.
ECONOMIC NEWS
Gardner Intelligence
Intelligence Blog
Treasury Rate Remains Positive Indicator for Manufacturing
April was the sixth consecutive month in which the year-over-year change in the 10-year Treasury rate declined and the fourth-straight month it was below zero.
Intelligence Blog
Durable Goods Production Indicates Flattened Growth
The data indicates that peak growth in industrial production is clearly in the past.
Intelligence Blog
Month-Over-Month Capacity Utilization Contracts
April was the first month since December 2016 that the month-over-month change in capacity utilization contracted.
See more Manufacturing Economic News