Research
Tuesday, October 27, 2020

Finding Opportunities in the Chaos

2020 has been a disruptive year, but one that will likely contribute to greater 3D printing adoption and more sustainable manufacturing. Stephanie Hendrixson, Senior Editor for Additive Manufacturing and Co-Host of The Cool Parts Show, writes about accelerating trends in AM and staying flexible in the face of a pandemic.


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Monday, October 26, 2020

YouTube Marketing: What Marketers Need to Know

Looking for tips to generate leads and sales on YouTube? To explore YouTube for marketing, listen to this interview with Nick Nimmin on the Social Media Marketing Podcast. Nick is a YouTube expert. His YouTube channel has more than 650K subscribers and is dedicated to helping YouTube content creators thrive on the platform. He’s also host of Comments Over Coffee — a podcast focused on YouTube. You’ll learn why you should consider YouTube over Facebook and discover a system for generating leads and sales with value-based videos on YouTube.


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Monday, October 19, 2020

4 Ways to Get the Most From Your Content Marketing Operations

You need to create content that informs and educates on the issues that are most important to your customers and aligns with the purpose of your brand. Technology can make content marketers more productive and accountable. But too often we overlook the old-school systems, processes, and resources to optimize our content marketing engine. Here are the five must-have, low-tech concepts you need to focus on in the rest of 2020 and beyond.


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Friday, October 16, 2020

Virtual Events: Through the Eyes of the Exhibitor

Exhibitors can increase their brand exposure and create valuable connections that can last beyond the event. Each exhibitor measures the success of their show differently, but here is an impressive statistic that can be a good testament to show the way virtual events can positively impact trade shows.


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Thursday, October 8, 2020

Marketing Now: New World, New Rules

The Association For Manufacturing Technology and GBM – Gardner Business Media are launching IMTS spark, a completely new, totally comprehensive digital destination purpose-built for manufacturing technology. Using IMTS spark, manufacturers can connect, buy, sell and learn — safely — through a pandemic. IMTS spark is new, and it is different. It is not another digital conference. It is something that the industry needs and can use immediately. It is a manufacturing technology expert in a savvy digital package. Open it up to find solutions, collaborate with peers, network with potential partners, and gain insight from experts.


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