Mexican Media Brands
Microsoft Invests in Grab Ride-Hailing Service
Microsoft Corp. is making an unspecified investment in Singapore-based GrabTaxi Holdings Pte. Ltd. as part of a deal that includes collaborating on big data and artificial intelligence systems.
Share
Microsoft Corp. is making an unspecified investment in Singapore-based GrabTaxi Holdings Pte. Ltd. as part of a deal that includes collaborating on big data and artificial intelligence systems.
As a first step, Grab will adopt Microsoft’s Azure technology as its preferred cloud platform. This includes data analytics and fraud detection applications.
The companies also will work together to develop innovations for Grab that include advanced facial and image recognition systems, natural language processing, mapping, third-party telematics services, machine learning, loyalty reward programs and computer vision technologies. For example, a person could take a photo of his or her location when they book a ride and have it converted into an address to help the driver find them.
Microsoft technologies will power Grab's "recommendation engine" that analyzes user data and behavior to provide personalized services. Grab will provide on-demand transportation booking options to Microsoft Outlook users, allowing them to book rides directly in the application and be alerted with calendar reminders.
Grab operates in 235 cities across eight countries in southeast Asia. In addition to ride-hailing services, the company has a digital payment system and other mobile technologies.
RELATED CONTENT
-
When Automated Production Turning is the Low-Cost Option
For the right parts, or families of parts, an automated CNC turning cell is simply the least expensive way to produce high-quality parts. Here’s why.
-
GM Seeks to Avert U.S. Plant Shutdowns Linked to Supplier Bankruptcy
General Motors Co. says it hopes to claim equipment and inventory from a bankrupt interior trim supplier to avoid being forced to idle all 19 of its U.S. assembly plants.
-
Jeeps Modified for Moab
On Easter morning in Moab, Utah, when the population of that exceedingly-hard-to-get-to town in one of the most beautiful settings on Earth has more than doubled, some people won’t be hunting for Easter eggs, but will be trying to get a good look at one of the vehicles six that Jeep has prepared for real-life, fast-feedback from the assembled at the annual Easter Jeep Safari.
