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Report: BMW-Daimler Car-Sharing Venture to Launch on Friday

BMW AG and Daimler AG plan to launch their 50:50 car-sharing joint venture on Feb. 22, Autocar reports.

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BMW AG and Daimler AG plan to launch their 50:50 car-sharing joint venture on Feb. 22, Autocar reports.

Announced last March, the global venture will merge BMW’s DriveNow and Daimler’s Car2Go businesses. The deal was approved by U.S. regulators late last year, after clearing European authorities a month earlier.

The two companies currently operate a combined fleet of some 20,000 cars in 31 cities in China, Europe and North America. A Reuters report last month indicated the merged company will be called “Jurbey.”

In addition to car-sharing, the venture would include various ride-hailing, parking, electric vehicle charging and multi-modal services. The partners say the goal is to take a leading role in “seamless and intelligent connected mobility services.”

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