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Porsche Launches Digital Business Unit
Porsche AG has formed Porsche Digital GmbH, a business unit that will track trends in connectivity and “smart” mobility and look for new digital product and services.
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Porsche AG has formed Porsche Digital GmbH, a business unit that will track trends in connectivity and “smart” mobility and look for new digital product and services.
The center will be headed by Thilo Koslowski, a former digital mobility analyst at the Gartner Inc. consulting firm. The group will be headquartered in Ludwigsburg near Stuttgart and plans to open offices in Berlin, China and Silicon Valley.
Porsche says the subsidiary will coordinate testing and implementation with all the carmaker’s departments on new features relating to vehicles, customer relations and business processes.
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