Mexican Media Brands
Put These Call-To-Action Tips on Your Favorites List
Review these tactical tips and examples for creating a call to action (CTA) to make your copy more compelling, layouts more appealing, and campaigns more successful.
#copywriting
Share
Content can take your brand almost anywhere it wants to go. But if you want your audience to take steps beyond viewing or reading, you need to show them where to go next. And that means creating a compelling call to action (CTA). To help you achieve the results you want from your CTAs, here are ideas and tips for the strategic fundamentals you’ll need. Review those, then keep reading for tactical tips and examples for making your copy more compelling, layouts more appealing, and campaigns more successful. Read more
RELATED CONTENT
-
Marketing Mistakes Could Be Fatal to Manufacturing Companies
Although the economic fallout of the COVID-19 pandemic is hitting service and travel industries the hardest, B2B manufacturers and industrial companies are not immune. And just as human patients with underlying issues are more susceptible to the pandemic, so are B2B companies with underlying financial, organizational and marketing issues. It’s time to acknowledge the marketing issues you have and get in front of them. Turn underlying B2B marketing problems into bonafide marketing differentiators. Here are four underlying marketing issues that could prove catastrophic to B2B manufacturers.
-
Shifting Landscape of Technology Is a Never-Ending Education
Brent Donaldson, Senior Editor, Modern Machine Shop and Additive Manufacturing Magazine discusses how the shifting landscape of technology that all of Gardner’s writers and editors cover is a never-ending education. If we are truly doing our jobs, we will never feel like we’ve mastered them. As I continue writing and reporting for AM and MMS, it’s easy to imagine how these technologies’ interdependency will continue to grow. It also seems clear that this kind of reporting — the kind that requires editors to experience and share new manufacturing technologies and strategies — is the kind of reporting that only Gardner can produce with any depth. I’m grateful to be part of it.
-
Rewriting Landing Pages with a Pro Copywriter
Harry Dry, Founder of MarketingExamples.com asked people on social media to “submit your company landing page” for a rewrite. He teamed up with Annie Maguire, one of the best copywriters in the business. Here you can view marketing examples of landing page rewrites that give insight into the mind of a pro copywriter.