Five Reasons to Rethink Your Call to Action
The call to action may be just a few simple words, but its importance can’t be overestimated. If you’re still using that same call to action you have been using for years and you don’t like the results, here are five reasons why it may be time to rethink that plan.
The call to action may be just a few simple words, but its importance can’t be overestimated. If you’re still using that same call to action you have been using for years and you don’t like the results, here are five reasons why it may be time to rethink that plan. Read more
RELATED CONTENT
-
Your Media Representative – Feel the Love
Thank goodness I was taught to have a different attitude about space reps at my very first agency job out of college. Here are just some of the many things I’ve learned – and am still learning – from media representatives during my career in manufacturing marketing communications.
-
Marketing: New World, New Rules — Think Fast
No matter what approach you use to evaluate your marketing, you have to be willing to act. If something is working, keep going. Things that sort of work may benefit from tweaking and further testing. If something fails out of the gate, abandon it — fast. It’s time for a new marketing scheme—one that is digital, agile and tested. We’ll focus on digital marketing and failing fast. Innovate, experiment, reevaluate, and repeat with these easy steps.
-
Drive More Web Traffic from Social Media
These helpful social media tactics can drive more traffic to your site. If you’re consistent in your efforts, you eventually will start noticing results. How can you reap the web traffic benefit and more? Here are nine ways to help.