Mexican Media Brands
Uber Sheds One-Third of Its Marketing Team
Uber Technologies Inc. says it laid off off 400 of its 1,200 global marketing staff yesterday to cut costs and simplify operations.
#marketing
Share
Uber Technologies Inc. says it laid off off 400 of its 1,200 global marketing staff yesterday to cut costs and simplify operations, The New York Times reports.
The reduction follows a broader restructuring launched last month that is combining Uber’s communications, marketing and policy groups. CEO Dara Khosrowshahi promoted Jill Hazelbaker in early June to lead the company’s public affairs and marketing operations.
One of her objectives will be to create a more consistent branding message across Uber’s customers, products and operating regions.
Khosrowshahi told Uber staffers yesterday that many of the company’s teams have grown too big and were beginning to overlap in their work.
RELATED CONTENT
-
Choosing the Right Fasteners for Automotive
PennEngineering makes hundreds of different fasteners for the automotive industry with standard and custom products as well as automated assembly solutions. Discover how they’re used and how to select the right one. (Sponsored Content)
-
Plastics: The Tortoise and the Hare
Plastic may not be in the news as much as some automotive materials these days, but its gram-by-gram assimilation could accelerate dramatically.
-
Things to Know About Cam Grinding
By James Gaffney, Product Engineer, Precision Grinding and Patrick D. Redington, Manager, Precision Grinding Business Unit, Norton Company (Worcester, MA)
