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The Single Most Effective Marketing Tactic That Modern Marketers Ignore
Marketing is about people and that will never change, which is why word of mouth marketing is the single most powerful tactic in all of marketing.
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Marketing is about people. Not algorithms. Not platforms. Not technology, tools or tricks. This simple truth is the key to all marketing, including the single most effective marketing tactic — word of mouth. Despite how much marketing changes, the people it is created for remain the same. Your marketing will only reach its full potential if it captures people’s attention and compels them to tell others. Read more
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