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Harley-Davidson Buys Maker of Electric Bikes for Kids

Motorcycle maker Harley-Davidson Inc. has acquired StaCyc Inc., a California-based producer of electric bicycles for children.
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Motorcycle maker Harley-Davidson Inc. has acquired StaCyc Inc., a California-based producer of electric bicycles for children.

Harley says the deal will bolster its efforts to attract next-generation riders of its iconic motorcycles. More than two dozen Harley dealerships are already selling StaCyc’s $649 and $699 EDrive models.
 

As a new subsidiary, the electric bike maker will offer special Harley-Davidson-branded versions of StaCyc’s low-rider bikes (pictured) this autumn.

Featuring 12- or 16-inch wheels and a low seat height, StaCyc’s bicycles are designed to be especially stable and easy for very young children to handle. The bikes are powered by a snap-on lithium-ion battery that takes 45-60 minutes to charge and provides 30-60 minutes of run time.

Harley-Davidson plans to introduce its first adult electric motorcycle, the high-performance LiveWire, this autumn. The company expects to add other electric models in 2021.

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Gardner Business Media - Strategic Business Solutions