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Ford Names New Marketing Chief for Europe
Ford Motor Co. has appointed Matt VanDyke as vice president of marketing in Europe, effective July 1.
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Ford Motor Co. has appointed Matt VanDyke as vice president of marketing in Europe, effective July 1.
VanDyke currently is in charge of global sales and marketing for the company’s Lincoln luxury brand. He will replace Gaetano Thorel, who is leaving Ford after leading European marketing for four years.
VanDyke’s successor at Lincoln will be Robert Parker, who as president of Ford China lead the introduction of the Lincoln brand there in 2014. The brand hopes to achieve annual global sales of 300,000 units by 2020.
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