Mexican Media Brands
6 Steps for a Strong Social Media Strategy
A dedicated social media strategy may seem nonessential to many marketers. But some of the largest and most well-known brands have demonstrated success by using social media to listen, share and engage with their audiences. If you’re looking to build an effective social media strategy, the following steps can help your brand find success.
Share
A dedicated social media strategy may seem nonessential to many marketers. But brands like Wendy’s, Denny’s, and VISIT PHILADELPHIA have demonstrated success by using social media to listen, share and engage with their audiences. If you’re looking to build an effective social media strategy, the following steps can help your brand find success. Read more
RELATED CONTENT
-
Embracing Career Change
After 16.3 years, Derek Korn had become Modern Machine Shop’s Executive Editor, Technical Director of the brand’s Top Shops benchmarking program and creator of the annual Editors’ Walking Club. His plan was to continue with the magazine until retirement. But the editor-in-chief of sister publication Production Machining announced that he was retiring. The company asked if Derek would be open to moving to Production Machining. For him, it was a matter of choosing comfort with a brand he was familiar with or changing to lead a new one. He not only chose to change, but to embrace it.
-
How Social Media Increases Brand Awareness
Social media has proven to be a key factor in creating brand awareness. This is because social media is a great platform for brands to maintain customer relationships, while also having the opportunity to be found by new leads. In fact, a lot of people learn about new brands because it was mentioned by a friend on social media. Let’s cover a few ways social media is used to build brand awareness.
-
3 Things to Know Before Launching a Social Media Ad Campaign
This article provides a starting point for the new social media advertiser looking to make an impression on the manufacturing industry buyer. The author will cover the importance of defining a campaign objective, the basics of building an audience, and the best practices for crafting your message.