Published

10 Ways to Differentiate Your Brand Through a Better Customer Experience

Companies are starting to shift their marketing focus towards building a better, more intuitive experience for their users. Surveys show that companies are most excited about the opportunities brought by customer experience for 2018. To implement customer experience strategies, consider these six key areas.

Share

When your customers are happy with your product or service, you’ll not only see an increase in revenue, but you also retain your customers and even gain more along the way — thanks to the satisfied ones who continue to support you. Customer experience optimization is an ongoing process. No matter the nature of your business, taking necessary steps to improve customer experience continuously is always worth the effort. To implement customer experience strategies, consider these six key areas. Read more

RELATED CONTENT

  • "Made in the USA" Podcast: Show for This Moment in U.S. Manufacturing

    “Made in the USA,” is a six-part documentary-style podcast series that strives to uncover the hidden history of how manufacturing in the United States arrived at its current state and lays out where it can go from here.

  • How Best-Practice Segmentation Delivers Faster and More Profitable Growth

    There are many approaches to customer and market segmentation. The best method will depend on the business and its goals. This article explores 4 approaches to segmentation, 5 steps to create a successful customer segmentation model, 3 key data considerations, and 5 segmentation best practices. Note: Anyone in the Gardner community who uses GW17Lucky will receive a 17% discount on The Market and Customer Segmentation Workbook. It will only be good for this workbook and will be effective from February 20th through St. Patrick’s Day, March 17th, midnight central time. It will automatically expire at that time.

  • 5 Reasons Why Relationship Marketing is Important in Business

    Business has changed since social media has arrived on the scene. Businesses have to change their focus and concentrate on building relationships with people in order to empower their brand and build lasting relationships that will result in long term profits.

Gardner Business Media - Strategic Business Solutions