10 Types of CTAs You Need to Have on Your Website
To get the most out of your Calls To Action, you'll need to make them engaging, hard-to-miss, and straightforward.
#leadgeneration

CTAs make your website easier to navigate, and they can serve as a roadmap that takes a visitor on the path to becoming a lead. However, to get the most out of your CTAs, you'll need to make them engaging, hard-to-miss, and straightforward. To help you turn visitors into leads, leads to customers, and customers to promoters, here’s a list of CTAs to use for each audience. Read more
RELATED CONTENT
-
B2B Marketer’s Guide to Creating Irresistible Lead Magnets
No matter how great your product is, your content isn’t going to capture many leads on its own. You’re not as irresistible as you think. But your lead magnets? They can be.
-
Marketing Planning Process Saves Time and Improves Results
Some marketing plans are far better than others. What is the defining success factor? It isn’t the data, the plan format, or the planning software that distinguishes them. It is the process. No matter the company or industry, here’s what’s common in the planning process employed by companies who develop Marketing plans that are salient, relevant, measurable and accepted.
-
How to Write a B2B Marketing Email That Works
B2B copywriter David McGuire shares four tips to help stand out in a crowded inbox. He tries to stick to these four key principles when writing emails.