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Suzuki Readies New Models for Emerging Markets
Suzuki Motor Corp. plans to introduce 30 new minivehicle, A- and B-segment models in the next three years to boost sales in emerging markets, The Nikkei reports.
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Suzuki Motor Corp. plans to introduce 30 new minivehicle, A- and B-segment models in the next three years to boost sales in emerging markets, The Nikkei reports.
The flood of new vehicles will represent 50% more models than Suzuki introduced in the previous five years, according to the newspaper. It says the carmaker's strategy will be to reduce production costs by using common platforms and a high proportion of shared components.
The vehicles also will be powered by a new family of more efficient engines, The Nikkei adds.
The newspaper says Suzuki plans to introduce 14 of the new models in India, where it controls about 40% of the market, by 2017. The company aims to eventually export vehicles from India to Latin America and southeast Asia.
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