Mexican Media Brands
Report: Tesla Refocuses Asian Operations on China Region
Tesla Inc. is replacing its Asia Pacific marketing arm with a new division that will focus on China, Hong Kong, Taiwan and Macau, sources tell Bloomberg News.
#marketing
Share
Tesla Inc. is replacing its Asia Pacific marketing arm with a new division that will focus on China, Hong Kong, Taiwan and Macau, sources tell Bloomberg News.
The new group will be headed by Tom Zhu, who replaced Robin Ren last year as head of the company’s Asian operations, the sources say. Zhu is expected to continue to lead Tesla’s efforts to open an assembly plant in Shanghai late this year. He also will continue to head sales training for the region.
Bloomberg says neither Zhu nor Tesla has responded to requests for comment about its report.
RELATED CONTENT
-
Michigan’s Planet M: Where Big Ideas in Mobility Are Born
A campaign launched in 2016 called Planet M is coordinating the state of Michigan's prowess in personal mobility, and marketing those capabilities through a single initiative.
-
PSA Could Begin Selling Opel Models Outside Europe in 2018
PSA Group says it could begin marketing certain Opel-brand cars outside Europe as soon as next year under terms of its acquisition of the company from General Motors Co.
-
Cars In Cuba
With 11 million educated citizens, Cuba is a huge, untapped automotive market.