Honda Debuts Robotic Lawn Mower
Honda Motor Co. will begin marketing Miimo, a $2,600 robot lawn mower, in the European market next year.
#marketing
Honda Motor Co. will begin marketing Miimo, a $2,600 robot lawn mower, in the European market next year.
The electric mower is designed to trim a yard several times per week, cutting only 2-3 millimeters of grass at a time. Sensors tell Miimo where to go, keep it within a buried boundary wire and automatically guide it back to its docking station when its lithium-ion battery needs recharging.
The unit mows in a random pattern, leaving behind tiny clippings that Honda says quickly break down as fertilizer. Cutting height can be adjusted between 0.8 inches and 2.4 inches.
Miimo is equipped with three flexible plastic blades and a system that shuts off the device and sounds an alarm if the mower is picked up while operating. As a theft deterrent, the unit cannot be restarted without a passcode.
The base $2,600 model can trim about 1,800 sq. ft. of lawn. A $3,000 version can manicure nearly 3,000 sq. ft. The company will market the mowers through its authorized lawn and garden dealers.
RELATED CONTENT
-
What You Can Learn from Firestone & Ford
During recent months, the Firestone/Ford Explorer fiasco has shaken the entire automotive industry to its core.
-
PSA Could Begin Selling Opel Models Outside Europe in 2018
PSA Group says it could begin marketing certain Opel-brand cars outside Europe as soon as next year under terms of its acquisition of the company from General Motors Co.
-
NHTSA Bans Device that Disables Tesla Autopilot Safety Feature
Federal authorities have ordered a California company to stop marketing a device that interferes with the automatic warnings issued by Tesla Inc.’s Autopilot semi-autonomous driving system.