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GM Ties Salaried Employee Bonus to Customer Loyalty
General Motors Co. will link a portion of this year's annual bonus for salaried employees in North America to the company's success in achieving an internal customer retention goal, Automotive News reports.
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General Motors Co. will link a portion of this year's annual bonus for salaried employees in North America to the company's success in achieving an internal customer retention goal, Automotive News reports.
Mark Reuss, GM North America president, tells the newspaper he wants workers to focus on customer satisfaction and not only on their own specific job. Other companywide targets include improved vehicle quality.
Reuss says this is probably the first time GM has compensated workers based on customer loyalty.
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