Mexican Media Brands
GM Names Paul Edwards to Head Chevrolet Marketing in U.S.
General Motors Co. has appointed Paul Edwards as vice president in charge of Chevrolet's U.S. marketing, effective immediately.
#marketing
Share
General Motors Co. has appointed Paul Edwards as vice president in charge of Chevrolet's U.S. marketing, effective immediately.
He succeeds Chris Perry, who quit last month after three years in senior Chevrolet marketing positions.
Edwards had been executive director of global marketing at GM since 2010. Previously he was in charge of Chevy advertising; then head of GM's worldwide media, advertising and corporate marketing activities; and later director of Chevy advertising and sales promotion.
In his new position, Edwards will report to Tim Mahoney, Chevrolet's global chief marketing officer.
RELATED CONTENT
-
Ford’s U.S. Marketing Director Quits
Chantel Lenard, executive director of U.S. marketing at Ford Motor Co., has quit after 25 years with the carmaker.
-
Ford Shuffles Senior Management Team
Ford Motor Co.’s heads of global marketing, human resources, quality and global strategy are leaving the company as it redefines its role from carmaker to mobility provider.
-
NHTSA Bans Device that Disables Tesla Autopilot Safety Feature
Federal authorities have ordered a California company to stop marketing a device that interferes with the automatic warnings issued by Tesla Inc.’s Autopilot semi-autonomous driving system.