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Dyson to Expand EV Team

U.K.-based Dyson Ltd. says it will add 300 engineers to its 400-member electric vehicle team.
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U.K.-based Dyson Ltd. says it will add 300 engineers to its 400-member electric vehicle team. The company provided no timetable for the expansion.

Last September the household electronics specialist confirmed the EV program, which had been rumored since early 2016. Dyson is developing three EVs that it aims to launch early next decade, starting with a low-volume (under 10,000 units) premium model.

The vehicle will be used to prove Dyson’s capabilities. The car also will enable the company to establish a supply system, launch a distribution network and build a customer base.

Dyson is investing £2 billion ($2.7 billion) in the EV project, which is partially supported by the U.K. government. The EV team includes former executives from Aston Martin, Tesla and other automotive and tech companies.

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