Mexican Media Brands
Mercedes Sales Chief in Line to Become Daimler CEO?
Ola Kaellenius, who has headed sales and marketing for Daimler AG’s Mercedes-Benz Cars unit since 2013, is a favored candidate to succeed Dieter Zetsche as Daimler CEO four years from now, sources tell Manager Magazin.
#marketing
Share
Ola Kaellenius, who has headed sales and marketing for Daimler AG’s Mercedes-Benz Cars unit since 2013, is a favored candidate to succeed Dieter Zetsche as Daimler CEO four years from now, sources tell Manager Magazin.
Kaellenius, 46, was CEO of Mercedes-Benz performance arm AMG for three years before moving into his current job. Manager says Daimler Chairman Manfred Bischoff wants the Swedish executive to eventually replace Zetsche.
Such a move isn’t likely until at least 2019, however, because Bischoff also has backed extending Zetsche’s current contract to that year. Manager’s sources say Bischoff is seeking to gradually install younger executives on the Mercedes executive board.
RELATED CONTENT
-
Cars In Cuba
With 11 million educated citizens, Cuba is a huge, untapped automotive market.
-
Uber Sheds One-Third of Its Marketing Team
Uber Technologies Inc. says it laid off off 400 of its 1,200 global marketing staff yesterday to cut costs and simplify operations.
-
Nissan Helping National Parks: Trucks Like Trees
“Calling All TITANS” is a marketing initiative that Nissan created last fall to organize an affinity group among owners of the Titan pickup.