Mexican Media Brands
Brook to Head Marketing for Buick, GMC
General Motors Co. has named Phil Brook as vice president of marketing for its Buick car and GMC truck brands in the U.S.
#marketing
Share
General Motors Co. has named Phil Brook as vice president of marketing for its Buick car and GMC truck brands in the U.S.
Brook, 52, joined GM in 2004 and most recently was head of Buick and GMC brands in the south central U.S. region. He succeeds Tony DiSalle, who has been promoted to executive director of global portfolio planning for Buick.
Brook previously was marketing director at GM’s Holden unit in Australia, his home country. He held jobs at Honda and Nissan before joining GM.
RELATED CONTENT
-
Cadillac’s Global Marketing Chief Quits
Uwe Ellinghaus, who took over as the head of global marketing for General Motors Co.’s Cadillac brand in 2014, has resigned, effective Jan. 31.
-
PSA Could Begin Selling Opel Models Outside Europe in 2018
PSA Group says it could begin marketing certain Opel-brand cars outside Europe as soon as next year under terms of its acquisition of the company from General Motors Co.
-
What You Can Learn from Firestone & Ford
During recent months, the Firestone/Ford Explorer fiasco has shaken the entire automotive industry to its core.