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Audi Promotes Marketing Exec to Lead U.S. Unit
Volkswagen AG's Audi unit has appointed Scott Keogh, chief marketing officer for its American unit, as president of those operations.
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Volkswagen AG's Audi unit has appointed Scott Keogh, chief marketing officer for its American unit, as president of those operations.
Keogh replaced Johan de Nysschen, who left Audi of America early this month to join Nissan Motor Co. as senior vice president for the Infiniti brand.
Keogh's new job will include boosting U.S. sales to 200,000 vehicles by 2018 from 117,600 units last year.
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