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What You Need to Know About Native Advertising
Your target customers are elusive. They’re online all day and consume a lot of media, but how do you reach them with your media and your message? Native advertising can be a solution.
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“Your audience doesn’t respond to traditional advertising in the way they used to do. But they respond to great stories,” says Jesper Laursen, CEO of the Native Advertising Institute. So what is another way to reach them with your media and your message? Native advertising can be a solution. Read more
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