One of the main jobs of the digital marketer is to find high-performing articles and then understand them better. There are common traits that the top performers share. When you put these traits together, you have a set of best practices for website content and content marketing. A great piece of digital content is assembled from many little elements, words, images, tags, media and formatting. These web content best practices are broken up into three separate lists: one for SEO, one for human psychology and one for additional media. Read more