Published

Tips to Increase Your Email Open Rates – Based on Data

Improving email open rates is an on-going exercise. Use benchmark data and best practices to leverage what’s working so more eyes see your message. New data is available from the 2019 Campaign Monitor Ultimate Email Marketing Benchmarks report. Let’s explore the data.

Share

Email marketing continues to be a channel for marketers to nurture and convert prospects. However, you have to get your contacts to open the email first. Email open rates can vary based on many different factors but there are things you can do to increase them. Here’s some new data from the 2019 Campaign Monitor Ultimate Email Marketing Benchmarks report. The report offers benchmarks by industry and day. Let’s explore the data. Read more

RELATED CONTENT

  • How to Craft a Successful Email Marketing Strategy in 2020 [Examples + Template]

    Email marketing is a powerful tool to encourage your audience to engage with content and to nurture leads in your database along the buyer’s journey. Email marketing is getting harder to do well. Here is a set of guidelines to learn what strategies you should start implementing, absolutely avoid, and keep up in 2018 and in years ahead.

  • Create Lead Magnet Ideas That Grow Email Lists

    Lead magnets is a marketing strategy that uses barter and trade principle. Data and contact information have become crucial for building an email database. Here are a few ideas on what constitutes a productive and effective lead magnet.

  • Email Marketing Best Practices That Too Many People Ignore

    Email marketing is a powerful tool, but it’s not a magic bullet. You still need to put in the hard work to see results. Implement these email marketing best practices and watch your business grow to the next level.

Gardner Business Media - Strategic Business Solutions