Mexican Media Brands
Put the Human Touch Back into B2B Marketing
The marketing sector can be a complicated place as new marketing tools and techniques are launched, almost on a weekly basis. Powered by The Drum Network, this content invites The Drum Network’s members to demystify the marketing trade and offer expert insight and opinion on what is happening in the marketing industry today that can help your business tomorrow.
#customerfocus
Share
RELATED CONTENT
-
Mistakes Google Doesn’t Like and How to Stop Making Them
If you publish the best, most relevant content to searchers you most likely will see your pages’ rankings improve. Here are five common reasons pages don’t rank higher — and what you can do to change that.
-
Your Media Representative – Feel the Love
Thank goodness I was taught to have a different attitude about space reps at my very first agency job out of college. Here are just some of the many things I’ve learned – and am still learning – from media representatives during my career in manufacturing marketing communications.
-
10 Things The Industrial Buying Influence Data Has Taught Us About Marketing to Manufacturers
There’s no denying that buying and selling strategies have evolved over the last decade, but a few common themes have held strong. We’ve compiled the last four years of Industrial Buying Influence data to uncover trends in how manufacturing professionals discover, evaluate, and purchase capital equipment. Here are the ten findings that should change how every industrial supplier thinks about their marketing.