Published

8 Tips to Master Social Media for Your Business

The ways brands approach social media has to change. How can a business leverage the power of social media? What tactics should you put in place as cornerstones of your digital marketing strategy? What are the trends worth your long-term investments?

Share

Introduce your brand. Initiate conversations. Be sociable and approachable. Share your current projects. Ask questions. Take a good look at these social media tactics and try using them to master social media for your company. Trends keep changing in the social media world and these tips will help you stay on top of the latest ones. Read more

RELATED CONTENT

  • How Social Media Increases Brand Awareness

    Social media has proven to be a key factor in creating brand awareness. This is because social media is a great platform for brands to maintain customer relationships, while also having the opportunity to be found by new leads. In fact, a lot of people learn about new brands because it was mentioned by a friend on social media. Let’s cover a few ways social media is used to build brand awareness.

  • 3 Things to Know Before Launching a Social Media Ad Campaign

    This article provides a starting point for the new social media advertiser looking to make an impression on the manufacturing industry buyer. The author will cover the importance of defining a campaign objective, the basics of building an audience, and the best practices for crafting your message.

  • Embracing Career Change

    After 16.3 years, Derek Korn had become Modern Machine Shop’s Executive Editor, Technical Director of the brand’s Top Shops benchmarking program and creator of the annual Editors’ Walking Club. His plan was to continue with the magazine until retirement. But the editor-in-chief of sister publication Production Machining announced that he was retiring. The company asked if Derek would be open to moving to Production Machining. For him, it was a matter of choosing comfort with a brand he was familiar with or changing to lead a new one. He not only chose to change, but to embrace it.

Gardner Business Media - Strategic Business Solutions