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Tesla’s Musk Mocks Apple’s Car Project

Tesla Motors Inc. CEO Elon Musk dismisses the likelihood of Apple Inc. developing a car to compete with his company's high-performance electric models.
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Tesla Motors Inc. CEO Elon Musk dismisses the likelihood of Apple Inc. developing a car to compete with his company's high-performance electric models.

Apple has been hiring automotive experts, including Tesla engineers, for a secret project involving vehicle connectivity and perhaps an entire EV. But Musk jokes to Germany's Handelsblatt that the only people Apple has attracted from Tesla are engineers Tesla has fired. "If you don't make it at Tesla, you go work at Apple," he declares, adding, "I'm not kidding."

Musk notes that cars are considerably more complex than the consumer electronics Apple designs. "You can't just go to a supplier and say, Build me a car,'" he says. Musk also dismissed Apple's most recent product announcement, including a larger iPad, as "not relevant enough."

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