Published

Report: Daimler EV Executive to Join Bosch

Harald Kroeger, who heads electric vehicle powertrain development at Daimler AG, has been hired by Robert Bosch GmbH, sources tell Reuters.
#hybrid

Share

Harald Kroeger, who heads electric vehicle powertrain development at Daimler AG, has been hired by Robert Bosch GmbH, sources tell Reuters.

Kroeger is a former head of quality at Mercedes-Benz and sat on the board of EV maker Tesla Motors Inc. for two years. He also had responsibility for electronics and battery development for EVs and plug-in hybrids at Mercedes. He most recently was director of “E-Drive” powertrain development.

The reported move comes as Germany’s auto industry shifts its focus from diesel to electric power for future vehicles. Reuters notes that Bosch supplied the electric powertrain and other components for Google Inc.’s podlike prototype autonomous car.

Bosch predicts the global market for sensors and video devices used to create such driver aids as adaptive cruise control and blind spot warning systems will reach €1 billion ($1.1 billion) this year.

RELATED CONTENT

  • Honda to Make Hybrids in Thailand

    Honda Motor Co. is preparing to launch production in Thailand of hybrid cars and the batteries that help power them.

  • Chevy Develops eCOPO Camaro: The Fast and the Electric

    The notion that electric vehicles were the sort of thing that well-meaning professors who wear tweed jackets with elbow patches drove in order to help save the environment was pretty much annihilated when Tesla added the Ludicrous+ mode to the Model S which propelled the vehicle from 0 to 60 mph in less than 3 seconds.

  • Bolt EV: Like a Hammer Through a Screen

    Some of you may remember the Apple “1984” commercial that ran on January 22, 1984, the ad that announced the Macintosh to the world.

Gardner Business Media - Strategic Business Solutions