Mexican Media Brands
Mercedes Sales Chief Joins Daimler Board
Daimler AG says Ola Kaellenius, who heads sales and marketing for the company's Mercedes-Benz unit, will join the management board in January.
#marketing
Share
Daimler AG says Ola Kaellenius, who heads sales and marketing for the company's Mercedes-Benz unit, will join the management board in January. He will continue his current duties.
The promotion moves the 45-year-old Kaellenius, who is Swedish by birth, onto the list of possible successors to Daimler CEO Dieter Zetsche, who is 61.
The promotion also makes the board "younger and more international," notes Daimler Chairman Manfred Bischoff. Kaellenius previously headed Daimler's AMG performance unit and helped develop Formula One racing engines for Mercedes.
Earlier this week BMW and Volkswagen announced similar top management adjustments. BMW describes its selection of 49-year-old Harald Krueger to succeed Norbert Reithofer as CEO a needed generational shift to position the company for fundamental changes in the industry's approach to sustainable personal mobility.
RELATED CONTENT
-
What You Can Learn from Firestone & Ford
During recent months, the Firestone/Ford Explorer fiasco has shaken the entire automotive industry to its core.
-
Toyota Catching Air
There is a growing concern among automakers that young people just aren’t as keen on driving as those automakers—as in people who are generally north of 45—find that even their own children, kids who have grown up with a highly satisfactory lifestyle thanks to the existence of cars and trucks, are largely indifferent to driving or, in some cases, even getting a license.
-
NHTSA Bans Device that Disables Tesla Autopilot Safety Feature
Federal authorities have ordered a California company to stop marketing a device that interferes with the automatic warnings issued by Tesla Inc.’s Autopilot semi-autonomous driving system.