Mazda Recruits New U.S. Marketing Boss
Mazda Motor Corp. has hired veteran auto advertising executive Russell Wagner as vice president of American marketing.
#marketing
Mazda Motor Corp. has hired veteran auto advertising executive Russell Wagner as vice president of American marketing.
Wagner succeeds John Abel, whose new job at Mazda will be announced later. Wagner will report to Robert Davis, senior vice president of the company's U.S. operations.
Wagner joins Mazda from DDB Advertising's Beijing office, where he was senior vice president and managing director. His previous jobs included work at Nissan agency TBWA/Chiat/Day and Mazda agency Doner Advertising.
RELATED CONTENT
-
Simon Sproule Has Forgotten More About Auto Than Many Experts Know
With a CV like his, there is a depth of knowledge not readily matched.
-
What You Can Learn from Firestone & Ford
During recent months, the Firestone/Ford Explorer fiasco has shaken the entire automotive industry to its core.
-
XPeng and NIO: Their Approaches to the Market
Although their sales numbers are far from enormous, their strategies may provide huge growth opportunities