Published

Daimler, BYD to Expand Denza Brand EV Lineup in China

Daimler AG and BYD Co. Ltd. plan to broaden their 5-year-old partnership to market electric cars in China under the Denza brand, says BYD Chairman Wang Chuanfu.
#hybrid

Share

Daimler AG and BYD Co. Ltd. plan to broaden their 5-year-old partnership to market electric cars in China under their Denza brand, says BYD Chairman Wang Chuanfu.

Wang tells reporters the companies will collaborate to develop an unspecified number of additional EVs.

BYD and Daimler formed a 50:50 venture, Shenzhen Denza New Energy Automobile Co., in 2014. The company, which has been unprofitable, currently offers one model: the five-passenger, battery-powered Denza EV sedan (pictured).

BYD and Daimler agreed in May to each invest an additional 500 million-yuan ($76 million) in their venture, thereby raising the venture’s capitalization to 3.4 billion yuan ($510 million).

RELATED CONTENT

  • Bolt EV: Like a Hammer Through a Screen

    Some of you may remember the Apple “1984” commercial that ran on January 22, 1984, the ad that announced the Macintosh to the world.

  • Internal Combustion Engines’ Continued Domination (?)

    According to a new research study by Deutsche Bank, “PCOT III: Revisiting the Outlook for Powertrain Technology” (that’s “Pricing the Car of Tomorrow”), to twist a phrase from Mark Twain, it seems that the reports of the internal combustion engine’s eminent death are greatly exaggerated.

  • On Ford Maverick, Toyota Tundra Hybrid, and GM's Factory Footprint

    GM is transforming its approach to the auto market—and its factories. Ford builds a small truck for the urban market. Toyota builds a full-size pickup and uses a hybrid instead of a diesel. And Faurecia thinks that hydrogen is where the industry is going.

Gardner Business Media - Strategic Business Solutions