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Bridgestone Targets 5%-6% Growth in Americas
Bridgestone Corp. predicts its annual operating profit in North and South America will average between 5% and 6% over the next several years, enabling the region to contribute more than half the tiremaker’s group profits.
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Bridgestone Corp. predicts its annual operating profit in North and South America will average between 5% and 6% over the next several years, enabling the region to contribute more than half the tiremaker’s group profits.
Executive Vice President Akihiro Eto tells The Nikkei that Bridgestone operating profits in the Americas are likely to jump 18% to 239 billion yen ($2.1 billion), or 53% of group profits, in the current calendar year. That compares with an expected 9% decline to 137 billion yen ($1.2 billion) in profits in Japan through December.
Eto says Bridgestone’s overseas operations target a 10% operating profit margin, 12% return on equity and 6% return on sales.
Bridgestone’s 2,200 dealers in the Americas are able to deliver such strong results because the company’s tire mix favors in those markets favors more expensive fuel-efficient and run-flat tires, the newspaper says.
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