Mexican Media Brands
BMW May Hike Production of i3 Electric Car
BMW AG says strong initial demand for its new i3 electric city car suggests sales will surpass 10,000 units in 2014.
#hybrid
Share
BMW AG says strong initial demand for its new i3 electric city car suggests sales will surpass 10,000 units in 2014.
BMW tells reporters it has collected customer reservations for 8,000 of the little four-seaters. The i3 will debut in Germany in mid-November at a price of €35,000. Sales will begin in China, Japan and the U.S. early next year.
Chief Financial Officer Friedrich Eichiner tells reporters in Amsterdam that the company will expand capacity for the EV if demand continues at its current pace.
Last weekend Wirtschaftswoche reported that fabrication problems involving the i3's carbon-fiber-reinforced body caused a 10-day production halt. Eichiner says the car's introduction has not been affected by what he describes as routine issues typical of any new-product launch.
RELATED CONTENT
-
Engineering the 2019 Jeep Cherokee
The Jeep Cherokee, which was launched in its current manifestation as a model year 2014 vehicle, and which has just undergone a major refresh for MY 2019, is nothing if not a solid success.
-
Rivian Gets Even More Money, Now From Ford
The electrification of automotive is serious business. This week it was announced that Ford is making a $500-million equity investment in Rivian.
-
On Ford Maverick, Toyota Tundra Hybrid, and GM's Factory Footprint
GM is transforming its approach to the auto market—and its factories. Ford builds a small truck for the urban market. Toyota builds a full-size pickup and uses a hybrid instead of a diesel. And Faurecia thinks that hydrogen is where the industry is going.