Mexican Media Brands
The Gardner Business Media and GROW Industrial Intelligence Industrial Buying Influence study offers comprehensive insight into how industrial manufacturers access and assess information throughout their buying journey. From the media they consume, to the channels used for discovery and research, to communication preferences, uncover how industrial buyers – and their teams - are informing their purchase decisions.
Topics Include:
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Buyer personas and buying team attributes
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Purchase process influencers
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Insights on content, channel and resource usage
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Full funnel marketing best practices
