Published

The New Way of Influencer Marketing in B2B

Modern influencer marketing is a legitimate part of B2B marketing processes. These tips will lead you towards the social media influencer who is best for you. Keep these best practices in mind as you vet your new third-party marketer, and you should soon see some great results.

Share

Modern influencer marketing is a legitimate part of B2B marketing processes. Get straight to the nuts and bolts of the matter – interested, highly-qualified customers. These tips will lead you towards the social media influencer who is best for you. Keep these best practices in mind as you vet your new third-party marketer, and you should soon see some great results. Read more

RELATED CONTENT

  • Brand Insistence Vs. Brand Loyalty

    While it may be difficult to determine if you have achieved true, valuable brand loyalty, it is not impossible. Here’s a look at an important issue in terms of achieving true brand value.

  • How to Write a B2B Marketing Email That Works

    B2B copywriter David McGuire shares four tips to help stand out in a crowded inbox. He tries to stick to these four key principles when writing emails.

  • Adopted into Manufacturing

    Jeff Norgord, Marketing and Creative Director, Gardner Business Media, discusses his passion for all things design, advertising and manufacturing and how certain mediums were a precursor to his understanding of design that helped grow his fascination with the manufacturing industry. He wanted to learn how to create and build magazines. And that he did.

Gardner Business Media - Strategic Business Solutions