Published

How to Drive Sales by Advertising in Magazines

Lost in the hype about social media buys and online presence is the fact that magazine advertising still works. The Advertising Research Foundation recently found that magazines produce the highest return on ad spend of any visual medium. What’s the best way to make sure your magazine ad campaign fulfills its potential? Start by applying these concepts.

Share

Lost in the hype about social media buys and online presence is the fact that magazine advertising still works. The Advertising Research Foundation recently found that magazines produce the highest return on ad spend of any visual medium. What’s the best way to make sure your magazine ad campaign fulfills its potential? Start by applying these concepts. Read more

RELATED CONTENT

  • How to Make Your Print Ad Stand Out

    When trying to decide what the best path of attack is for your business’ marketing and advertising, remember that you have options. Here are some problems you might have encountered before, coupled with some actionable ways to solve them.

  • 26 Relevant Print Marketing Statistics: 2022 Ad Spending & Impact

    Print marketing is not dead. Its impact on consumer brand recall and purchase decision is worth considering, especially if you want to implement an integrated, multi-channel approach to your marketing strategy. This article on marketing trends and predictions can provide more insights on strategies you can use for your business or marketing clients.

  • 5 Ways to Improve Your Brand’s Storytelling

    Which native ad format best suits your needs? Here’s a handy guide to the five most common types of native ads being used today.

Gardner Business Media - Strategic Business Solutions