Michigan’s Planet M: Where Big Ideas in Mobility Are Born
A campaign launched in 2016 called Planet M is coordinating the state of Michigan's prowess in personal mobility, and marketing those capabilities through a single initiative.
#marketing
A campaign launched in 2016 called Planet M is coordinating the state of Michigan's prowess in personal mobility, and marketing those capabilities through a single initiative.The effort allows everyone in the state who is involved in the mobility industry to align themselves with Planet M and use its logo in their own promotions.
Kevin Kerrigan, senior advisor for automotive initiatives at the Michigan Economic Development Corp., explains the program and its goals.
Click HERE to read the article.
RELATED CONTENT
-
NHTSA Bans Device that Disables Tesla Autopilot Safety Feature
Federal authorities have ordered a California company to stop marketing a device that interferes with the automatic warnings issued by Tesla Inc.’s Autopilot semi-autonomous driving system.
-
Cars In Cuba
With 11 million educated citizens, Cuba is a huge, untapped automotive market.
-
Ford’s U.S. Marketing Director Quits
Chantel Lenard, executive director of U.S. marketing at Ford Motor Co., has quit after 25 years with the carmaker.