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U.S. May Get Mercedes Pickup After All

Daimler AG says it will decide by year-end whether to offer its upcoming light-duty pickup truck in the U.S., Automotive News reports.

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Daimler AG says it will decide by year-end whether to offer its upcoming light-duty pickup truck in the U.S., Automotive News reports.

Last month The Wall Street Journal said the truck will be co-developed with Nissan Motor Co. for multiple markets but not the U.S.

But Steve Cannon, CEO of Mercedes-Benz USA, says the American market could be included if Daimler agrees. Cannon says the truck, which will be marketed as a commercial vehicle in most regions, would be presented as a luxury passenger vehicle in the U.S. and sold through the brand's entire dealership network.

Gardner Business Media - Strategic Business Solutions