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Toyota Boosts 2013 Outlook for Its U.S. Sales by 6%
Toyota Motor Co. predicts it will sell more than 2.2 million Toyota, Scion and Lexus light vehicles in the U.S. this year, up 50,000 units from its forecast in January.
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Toyota Motor Co. predicts it will sell more than 2.2 million Toyota, Scion and Lexus light vehicles in the U.S. this year, up 50,000 units from its forecast in January.
Meeting the new projection would mark a 6% year-over-year gain for the company. Toyota now expects a similar percentage increase for the American auto market. The company has hiked its previous forecast for industrywide U.S. sales by 600,000 units to 15.3 million vehicles.
Bob Carter, senior vice president for Toyota's U.S. sales operations, tells an auto conference in New York City that the improved outlook is based on strengthening consumer confidence caused by a greater sense of job security.
He expects much of the company's growth this year will come from hybrid vehicles and small trucks, including a 16% jump to 200,000 units for the Toyota RAV4 compact crossover vehicle.
Carter also predicts U.S. sales of the Toyota Camry midsize sedan will surpass 400,000 units in 2013, thus marking the vehicle's 12th straight year as the country's top-selling car.
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