PSA Names New Head for Citroen in China

PSA Peugeot Citroen has named Sabine Scheunert to head its PSA Citroen brand in China. She also was appointed vice managing director of the company's joint venture with Dongfeng Motor Group Co.

Scheunert succeeds Lahouari Bennaoum in both positions. He is leaving the company. Scheunert spent 12 years in sales and marketing jobs at BMW AG before joining Citroen in 2010 as director of strategy and customer relations.

Last year Citroen's sales in China jumped 14% to 320,000 vehicles. The Chinese market now surpasses France and accounts for more than 25% of Citroen's sales volume worldwide.