Mexican Media Brands
Nissan’s U.S. Marketing Chief Quits
Nissan Motor Co. says Jon Brancheau, who has headed marketing for the company's North American unit since 2010, is leaving the company.
#marketing
Share
Nissan Motor Co. says Jon Brancheau, who has headed marketing for the company's North American unit since 2010, is leaving the company.
In comments released through Nissan, Brancheau says he wants to "push the pause' button to spend some quality time with my family." Nissan tells Automotive News it attempted unsuccessfully to coax him to remain.
Brancheau joined Nissan eight years ago and became vice president of marketing for North America in 2010. Since then he has spent much of his time trying to sharpen and improve Nissan's fuzzy image in the American market by touting the brand as innovative and sporty.
RELATED CONTENT
-
Daimler Names New Mercedes-Benz Sales Chief
Britta Seeger has been named head of global sales and marketing for Mercedes-Benz Cars, effective Jan. 1.
-
Freudenberg Takes on Electrification
Freudenberg Group is adjusting its automotive operations as carmakers turn to electrification, notes Matthew Chapman, vice president of sales and marketing for the company’s e-Mobility business.
-
PSA Could Begin Selling Opel Models Outside Europe in 2018
PSA Group says it could begin marketing certain Opel-brand cars outside Europe as soon as next year under terms of its acquisition of the company from General Motors Co.