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Kia Replaces U.S. Sales Chief
Kia Motors America has named Michael Sprague, formerly executive vice president of marketing and communications, to the newly created job of executive vice president of sales and marketing.
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Kia Motors America has named Michael Sprague, formerly executive vice president of marketing and communications, to the newly created job of executive vice president of sales and marketing.
Sprague replaces Tom Loveless, who headed the unit's sales operations since 2007 before his abrupt departure at the end of last week.
Under Loveless' tenure Kia's U.S. sales grew for five years and set more than two years of monthly volume records. But sales slumped 4% last year in a market that expanded nearly 8%.
Kia describes Sprague's assignment as a restructuring intended to "support our long-term strategy and continued growth" in the U.S. Sprague came to the company in 2008 from Ford Motor Co.
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