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Ford’s Sales Fall 10% in Europe

Ford Motor Co.'s sales in Europe dropped to 115,700 vehicles last month compared with 105,200 in April 2011.

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Ford Motor Co.'s sales in Europe dropped to 115,700 vehicles last month compared with 105,200 in April 2011. The company's market share slipped by a half point to 7.3%.

The company's sales bright spot was the U.K., its largest national market in the region. Sales there rose 4% to 24,400 vehicles, and Ford boosted its market share by 0.5 points to 15.1%.

Ford's sales for January-April fell 7% year on year to 501,000 units. The company says its share of the European market for the period was 7.9%, down 0.2 points.

Gardner Business Media - Strategic Business Solutions