Mexican Media Brands
Daimler Taps AMG Chief to Head Mercedes Sales
Ola Kaellenius, chairman of Daimler AG's Mercedes-AMG performance unit, has been appointed executive vice president of sales and marketing for the Mercedes car brand, effective Oct. 1.
#marketing
Share
Ola Kaellenius, chairman of Daimler AG's Mercedes-AMG performance unit, has been appointed executive vice president of sales and marketing for the Mercedes car brand, effective Oct. 1.
Kaellenius succeeds Joachim Schmidt, 65, who is retiring after 34 years at Daimler, including four years in the sales and marketing job. The company has not yet named a replacement to run AMG.
Before taking charge of the performance group in 2010, Kaellenius was plant manager of the Mercedes assembly plant in Alabama.
During his 20-year Daimler career, the Swedish-born executive also led the brand's high-performance engine unit in the U.K., headed powertrain procurement and worked for supercar maker and Daimler partner McLaren Automotive Ltd.
RELATED CONTENT
-
Uber Sheds One-Third of Its Marketing Team
Uber Technologies Inc. says it laid off off 400 of its 1,200 global marketing staff yesterday to cut costs and simplify operations.
-
Simon Sproule Has Forgotten More About Auto Than Many Experts Know
With a CV like his, there is a depth of knowledge not readily matched.
-
XPeng and NIO: Their Approaches to the Market
Although their sales numbers are far from enormous, their strategies may provide huge growth opportunities