9 Tips for Using Numbers More Effectively in Your Copy
Bob Bly is a direct response copywriter recognized for writing copy that sets new sales records and improves marketing ROI. He has 4 decades of experience in direct response and business-to-business marketing and is the author of more than 100 books including The Copywriter’s Handbook.
#copywriting
Bob Bly is a freelance copywriter with 4 decades of experience in direct response and business-to-business marketing. He has written copy for dozens of clients including IBM, Forbes, AT&T, Harvard Business Review, and AARP and is the author of more than 100 books including The Copywriter’s Handbook. He is recognized for writing copy that sets new sales records and improves marketing ROI. Here he offers 9 cool copywriting tips for using numbers more effectively in your copy. Read more
RELATED CONTENT
-
Why You Should Doubt Headline Best Practices Advice (Except This)
The headline isn’t six words long. And, according to advice on the internet, that’s the optimal headline length. You might have spotted a clue that signals how suspect that advice is. The very headline that promises to reveal the optimal word count comes in at double that “ideal” length.
-
Write Smarter/Faster With Tips From Top Content Creator Posts
Content creators recognize the struggle to find the right word, craft the right phrase, or just get the darn thing done. This post is loaded with helpful reminders and ideas from the most popular articles on the Content Marketing Institute blog in this category (plus links to many more).
-
Getting Comfortable Outside of my Comfort Zone
Digital Assistant Editor Nate Fields describes his path toward working in the manufacturing industry.