Toyota Retains Most-Value Brand Status

Toyota has retained its position as the world's most valuable automotive brand in the 14-year-old ranking by Interbrand, a unit of Omnicom Group.

Apple and Google occupy the top two spots overall this year, pushing Coca-Cola to third position.

Toyota is listed as the 10th-most-valuable brand overall, followed by Mercedes-Benz and BMW in 11th and 12th, respectively. Below them are Honda (20th), Volkswagen (34th), Ford (42nd), Hyundai (43rd), Audi (51st), Porsche (64th) and Nissan (65th).

Chevrolet, which entered the rankings for the first time at 89th overall this year, is the first General Motors brand to make the top-100 list since Omnicom began compiling it in 1999.