JLR Changes Global Sales, Marketing Structure
Tata Motors Ltd.'s Jaguar Land Rover unit is shuffling its management structure to eliminate the title of global brand director and strengthen the roles of global sales and marketing chiefs.
#marketing
Tata Motors Ltd.'s Jaguar Land Rover unit is shuffling its management structure to eliminate the title of global brand director and strengthen the roles of global sales and marketing chiefs.
Phil Popham, JLR group sales operations director, has been appointed group marketing director. He will be responsible for global marketing for the Jaguar and Land Rover brands.
Andy Goss, president of JLR's North America unit, will replace Popham as head of global sales and customer service. Goss will join the company's executive committee. The company says it will name a new president for the U.S.-based unit later.
JLR named Adrian Hallmark, Jaguar's global brand director, to as group strategy director. John Edwards, currently global brand director for Land Rover, will get an unspecified new job, according to the company.
The changes take effect on Oct. 1.
RELATED CONTENT
-
PSA Could Begin Selling Opel Models Outside Europe in 2018
PSA Group says it could begin marketing certain Opel-brand cars outside Europe as soon as next year under terms of its acquisition of the company from General Motors Co.
-
Michigan’s Planet M: Where Big Ideas in Mobility Are Born
A campaign launched in 2016 called Planet M is coordinating the state of Michigan's prowess in personal mobility, and marketing those capabilities through a single initiative.
-
Ford’s Quarterly Net Earnings Drop 57%
Ford Motor Co. reports that marketing and restructuring costs slashed its third-quarter net profit 57% as unit sales and revenue fell.